Lip Service going strong since 1987! Auxiliary Magazine’s Lip Service fashion show features current 2009 styles to rare “holy grails”.
by Lizz Schumer
Lip Service has been providing a variety of alternative fashions to the masses for over twenty years. In the wake of a marketing and branding rebirth and hot on the heels of a Buffalo, NY fashion show hosted by Auxiliary Magazine, Lip Service has come a long way and is still going strong.
The now-iconic brand started as an alternative rock n roll clothing company in 1985 when creator Drew Bernstein (aka Lippy) convinced Brian Tucker of Live Nude to teach him how to screen print t-shirts. “I was hanging around Ape Leather a lot and got so bored that I asked if I could do something,” he said of his early start as a clothing maker and designer. A few pyramid studs later, he was laying the foundation for what would soon become a worldwide phenomenon.
read the full feature in the August 09 Issue